Develop HTML emails for GameChanger users and partner audiences.
Work cross-functionally with Product Marketing Managers, Content, Brand Design, Experiential / Activation teams and Business Development to increase YOY performance of revenue attainment via email outreach efforts.
Plan and execute QA testing initiatives across campaigns.
Monitor email performance & report findings to stakeholders.
Plan and execute A/B testing initiatives.
Leverage audience segmentation & targeting to create diverse email programs throughout the customer lifecycle.
3+ years of email marketing experience with an understanding of full lifecycle marketing, triggered messaging, and audience segmentation.
Strong HTML and CSS experience.
Understanding of responsive email design, QA testing, and email best practices.
Prior experience with Braze and HubSpot preferred.
Basic knowledge of sports required.
Ability to work cross-functionally across multiple teams and organizations.
Prior management of email campaigns with strong organizational, communication, and coordination skills.
Experience working in a start-up to scale environment.
Change-ready - you understand that things constantly evolve and can flawlessly adapt and excel within a hyper-growth environment.
Experience with Liquid, in-app, and push notifications a bonus.
Application Deadline: 20 Jan 2025
Company Website: http://www.gc.com/
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